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After three pivots, Playhaven finds a niche in monetizing mobile apps
Playhaven started life as a gamer’s social network. Then it morphed into making communities for mobile games. Now, after its third pivot, the company is focused on how to make money for mobile app...
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PlayHaven launches “Zynga in a box” mobile-game monetization platform
PlayHaven, a real-time mobile marketing startup that has enabled a four-fold increase in in-app purchases for its game developer customers, is adding new monetization features that will help...
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Mobile incubator Tandem raises $32M to “invest different”
Tandem Capital has raised a $32 million round to invest in early-stage mobile companies. The company has a large stable of big-name hands-on investors and a unique way of incubating startups that has...
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Here’s what you’re missing from YouWeb and TapJoy at GamesBeat and MobileBeat...
We’re pleased to have YouWeb and Tapjoy joining in on the fun at MobileBeat 2012 and GamesBeat 2012 next week in San Francisco. YouWeb shines the spotlight on its portfolio of companies across two...
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‘Days of getting lucky’ are gone for mobile game developers
The games sphere is an incredibly competitive space. There are over 660,000 games in the app store. Many of these apps are free, and those that charge a fee often struggle to gain traction....
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BYOT Episode 1: Gaming’s good, bad, and downright crappy of 2012 (so far)
Here it is: the first episode of GamesBeat’s official podcast, BYOT. That stands for “Bring Your Own Topic,” but you don’t have to put those trampolines or tapirs away just yet. Who doesn’t love a...
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Playnomics launches PlayRM customer relationship management platform for games
Game developers would love to know more about their players and how to target them with the right pitch for virtual goods or game purchases in online, social, or mobile titles. They can’t always do...
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PlayHaven rounds up $8 million to finance international expansion
Mobile games are big, and they’re getting bigger. The potential for international growth fueled the latest investment round at relationship management and monetization firm PlayHaven. GGV Capital led...
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GamesBeat weekly roundup: Wii U, Call of Duty: Black Ops II, Xbox Live turns 10
If you follow VentureBeat but don’t regularly check our GamesBeat site, here’s a list of the best video game stories we ran over the last seven days that you may have missed. This week, GamesBeat...
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Merry Christmas, unless that’s not your thing: How to treat players like...
If Barney the Dinosaur taught me anything, it’s that everyone is special, so it’s probably not ideal for mobile games to treat everyone like they’re the same. PlayHaven, a company that aids developers...
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Mobile game monetization startup PlayHaven’s new COO: ‘There is life after...
PlayHaven‘s business is all about relationship management and monetization for mobile games. So it makes sense that it would tap a former master of mobile partnerships at Google for its new chief...
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Playhaven developer fired for sexual jokes after SendGrid marketer outs him...
Playhaven fired a developer after he allegedly made sexual jokes in the audience during a keynote session at PyCon, a conference for Python developers. Now Adria Richards, a developer evangelist for...
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SendGrid under DDOS attack after its developer evangelist complains about...
Last night VentureBeat broke the story about a developer who was fired from his job at PlayHaven after being outted on Twitter for allegedly making sexual jokes during a conference. Today, the company...
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Breaking: Adria Richards fired by SendGrid for calling out developers on Twitter
Updated: March 22 Email delivery company SendGrid has fired developer evangelist Adria Richards (pictured above) after she outed a developer who was allegedly making sexual jokes during a conference,...
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PlayHaven on fired sex-joke developer: It wasn’t just one issue
Mobile gaming monetization company PlayHaven says it fired a developer for multiple issues, not just the sexual jokes at the recent Python Conference that have stirred up a forest of controversy. “This...
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Adria Richards: ‘I’m staying safe’
Why is there so much hate online? In the words of one beat-up, mistreated, and racially-targeted victim, why can’t we all just get along? Yes, this is about the Adria Richards/SendGrid/PlayHaven/PyCon...
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Adria Richards speaks on women, men, and tech … but not a certain fired...
Adria Richards has broken her silence. In the week or so since she tweeted a picture of a joking developer that eventually resulted in his firing, her company SendGrid getting DDOS’d, her getting fired...
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PlayHaven’s developer partners make over 10 billion API calls a month
Mobile gaming is huge, but it’s getting even bigger still. The companies that are benefiting the most from that growth are the ones that built and maintain a network that connects users across many...
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PlayHaven’s data tracking goes real time with ‘big data’ acquisition
Information is power, and mobile-analytics firm PlayHaven is adding some boosters to that power to help it move at an instantaneous rate. PlayHaven announced today that it acquired “big data”...
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The top 10 mobile advertising companies
With all of the activity and change going on in the mobile economy, VentureBeat has decided to create a “Mobile Advertising Index” to help find and track the most reliable companies in mobile...
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